CPGIO fuels rapid expansion with Descartes solution

Third Party Logistics Provider CPGIO Uses Descartes’ Ecommerce Inventory and Order Management Solution to Achieve 5x Growth

Descartes Systems Group, announced that Illinois-based CPGIO, an omnichannel, optimization and fulfillment partner for consumer packaged goods (CPG) companies, is fueling explosive ecommerce growth using Descartes’ inventory and order management solution to synchronize and simplify its multichannel distribution across more than 40 sales channels. By aggregating ecommerce operations on a centralized platform, the cloud-based Descartes solution increased efficiency and visibility to enable CPGIO to scale from 2,000 to 10,000 daily orders.

“With more than 600 of the world’s leading CPG brands relying on us to optimize their ecommerce operations, we needed to move beyond the constraints of our legacy system,” said John Holby, CEO at CPGIO. “The Descartes solution fueled our rapid expansion, including into new markets such as health and beauty, by enabling us to easily add new marketplaces, seamlessly manage multiple clients across multiple channels, and access concise fulfillment data to inform operational decisions and long-term planning. We simplified catalog management with the solution’s central database of product information and accelerated our pick-pack-ship workflow with its warehouse management module and mobile scanners. Plus, to help maintain our ranking as a top-60 Amazon seller, we set up a custom workflow in the platform that factors in different fees, such as packaging and labor, to calculate net cost and help us stay competitive against different sellers.”

Part of Descartes’ ecommerce operations software suite, the Descartes Sellercloud™ inventory and order management solution helps small and mid-market retailers, distributors, wholesalers and 3PLs centralize the management of listings, inventory, orders, purchasing, fulfillment and shipping. With 350+ integrations to marketplaces (including Amazon, Walmart, Shopify and Tik Tok), shopping carts, shipping partners, third party logistics providers, payment gateways and vendors, the solution provides a comprehensive ecommerce ecosystem that companies can easily leverage to expand operations as they grow.

“As CPGIO continues to scale, we’re pleased our solution is playing a role in helping them meet—and exceed—their growth goals,” said Mikel Richardson, General Manager, Ecommerce at Descartes. “With ecommerce complexity and competition accelerating, sellers need a flexible, end-to-end solution that enables faster channel expansion, better product visibility, and greater operational efficiency. Descartes delivers on that need by centralizing catalog data, streamlining fulfillment workflows, and tightening inventory control to help protect margins as businesses grow.”