Air Freight News

Branch Basics forecasts 50% growth in 2023 with ODW Logistics

Jun 12, 2023

Branch Basics, a leading producer of natural, nontoxic cleaning products, selected ODW Logistics to manage their distribution, fulfillment, and transportation services. The demand for the company’s products exploded over the last two years, which has resulted in a 2.5X growth since 2021. In response, a logistics partner was needed with the experience, flexibility, and knowledge to help scale their operations.

“We have experienced strong growth since our launch in 2012, however, the pandemic drove exponential growth,” said Karen Lowery, Head of Operations at Branch Basics. “Additionally, we realized a large increase in our subscription sales and knew we needed a partner to help us meet our demand. ODW Logistics was able to provide a holistic supply chain solution that included a diverse e-commerce fulfillment program, cost effective management of our transportation, and the ability to scale with our business.”

Consumer demand for more natural and environmentally friendly products has fueled Branch Basics’ growth and the company has recently introduced a new plant and mineral based dishwasher tablet and a premium glass bottle starter kit. ODW Logistics engineered a distribution and fulfillment solution to support the growth of the company while implementing a leveraged parcel program to deliver cost savings and visibility.

“Branch Basics was focused on a streamlined supply chain solution that would bring visibility and clarity,” said Casey Nofziger, VP of Client Solutions with ODW Logistics. “We are positioned as a partner to meet the demands and aggressive growth projections of the business.”

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