Air Freight News

FourKites introduces intelligent control tower with real-time data, digital twins and AI-powered digital workforce

Jan 15, 2025

FourKites today announced the next evolution in supply chain technology with the launch of Intelligent Control Tower™. The result of years of deep innovation alongside customers, the FourKites® Intelligent Control Tower™ is a radical departure from the backward-looking planning and reporting control towers that previously defined the market. Powered by a new digital workforce of AI agents, Intelligent Control Tower™ can take autonomous action across complex supply chain workflows, in addition to surfacing insights, assessing risk, and making prescriptive recommendations.

FourKites’ Intelligent Control Tower leverages three powerful assets that only FourKites can offer:

• The world’s most comprehensive network of real-time supply chain data, which tracks over 3.2 million shipments daily, reaches 200+ countries and territories across road, rail, ocean and air, and includes over 1.1 million carriers and 98% of the world’s ocean traffic.

• Continuously updated digital twins that bring deep visibility into real-world operations, spanning shipments, orders, inventory and assets to create context.

• A new digital workforce, consisting of a system of AI agents, that takes autonomous action on routine tasks and decisions, from track-and-trace to supplier management, appointment scheduling, order management and more.

“Real-time transportation visibility has become table stakes, and companies are striving to derive greater value from supply chain data. But operationalizing this data requires a paradigm shift,” said Mathew Elenjickal, founder and CEO of FourKites. “Today, we’re taking the next step in FourKites’ evolution by moving the industry from seeing data to automating actions — the FourKites Intelligent Control Tower combines real-time visibility with existing supply chain systems, surfaces actionable insights, and drives advanced automation through a digital workforce.”

As part of its Intelligent Control Tower, FourKites creates value for supply chain stakeholders by focusing on the use cases they care about most with the introduction of eight Intelligent Control Tower packages:

• Supplier Connect AI streamlines inbound supply collaboration

• PO Connect AI optimizes purchase order performance

• Inbound Scheduler AI automates the inbound scheduling experience

• Yard Connect AI transforms yard logistics operations

• Customer Connect AI prevents OTIF fines and delights customers

• Outbound Scheduler AI delivers a seamless pickup experience

• Cross Dock Optimizer AI enhances cross-dock performance

• Customer Appointment AI automates customer appointment scheduling

These packages streamline supply chain execution upstream from vendors, and downstream all the way to customers. FourKites’ library of use cases will grow with customer demand, unlocking new value.

“Too many organizations are stuck in the early stages of control tower maturity, using disconnected systems that can’t link planning to execution or help users take meaningful action,” said Charles Brennan, Senior Analyst at Nucleus Research. “Supply chain leaders are increasingly looking for ways to move beyond identifying risks to coordinating responses across departments. This reflects a broader shift in the market from reporting-focused tools toward execution-oriented solutions.”

With FourKites, supply chain professionals across procurement, inventory, supplier management, customer service and facilities can now:

• Prevent supply chain disruptions through predictive AI and automated intervention

• Enable true supply chain orchestration through coordinated agent actions

• Eliminate manual workflows across departments through intelligent automation

• Drive continuous improvement through system-wide learning and optimization

“We have pioneered a unified system of agents tailor-made for supply chain workflows, eliminating the need for companies to manage multiple solutions and vendor relationships while taking advantage of the value that AI-powered agents provide,” said Priya Rajagopalan, FourKites President of Product, Technology and Operations. “We are pushing the boundaries of what’s possible with multi-agent AI systems, turning abstract research concepts into practical solutions for the world’s most complex supply chains, all while maintaining the security and governance of enterprise supply chain data. We’re proud to continue our tradition of innovation, working closely with customers to solve their most pressing supply chain challenges.”

FourKites has systematically expanded beyond real-time transportation visibility to build a comprehensive supply chain solution. The company’s order-level insights provide granular tracking from purchase to delivery, helping teams prevent stockouts, maintain optimal inventory levels and reduce operational costs. Its suite of yard and facilities solutions, known as YardWorksSM, optimizes facility operations through automated gate processes, real-time equipment tracking and fully automated appointment scheduling.

Combined with FourKites’ AI agents and the largest visibility network, these capabilities give companies complete visibility and control across their supply chain operations. Rather than integrating with dozens of specialized agent providers, companies can now access a comprehensive suite of purpose-built supply chain agents within a single platform.

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