MikeWorldWide launches supply chain, logistics, and infrastructure communications practice

MikeWorldWide announced the launch of its supply chain, logistics, and infrastructure practice, a dedicated strategic communications offering designed to help companies navigate growing complexity, visibility, reputational risk, and transformation across the global supply chain landscape.

The new practice integrates MWW's expertise in corporate reputation, crisis response, public affairs, ESG storytelling, and executive visibility, offering full-spectrum communications support across every stage of the supply chain, from sourcing and manufacturing through last-mile delivery, infrastructure access, and reverse logistics.

"At MikeWorldWide, we've always believed that reputation is shaped where the pressure is highest," said Michael Kempner, founder and CEO of MikeWorldWide. "Today, that pressure sits squarely on global supply chains. This new practice isn't a reaction; it's a reflection of where the world is going. We're helping clients lead with clarity, purpose, and credibility in the moments that matter most."

The supply chain, logistics & infrastructure practice will offer clients:

• Strategic brand positioning and messaging across complex ecosystems
• Real-time crisis and issues management for disruptions, recalls, or delays
• Executive visibility and thought leadership on innovation and resilience
• ESG and sustainability communications tied to sourcing, transport, and circularity
• Stakeholder engagement across media, policy, investor, and community channels
• Led by a senior, cross-functional team with deep experience in high-impact sectors, the practice is built to support organizations across transportation, manufacturing, e-commerce, infrastructure development, energy, and emerging tech.

The practice builds on MWW's track record of success shaping pivotal supply chain narratives:

• Guiding the world's largest cold chain REIT through the biggest IPO of 2024
• Rebranding a national infrastructure solutions provider to reflect its forward-looking mission
• Advising a global e-commerce leader through labor negotiations and workforce communications

"Supply chains aren't just logistical systems anymore, they're reputational fault lines," said Rory Swikle, senior vice president at MikeWorldWide. "This practice is built for the brands operating under pressure, in full view. Our job is to help them lead the conversation, not just survive it, every mile of the way."

The launch reinforces MikeWorldWide's commitment to serving clients at the intersection of mission-critical operations and reputational opportunity, continuing its legacy of supporting clients in moments of transformation, scrutiny, and growth.