Marguisa digitizes dry container fleet with Hoopo technology

In a global shipping landscape shaped by scale, where logistics leaders continue to face blind spots that cost time, money, and customer trust, the Spanish carrier Marguisa Shipping Lines, a Sea & Ports Group company, is raising the standard for reliability by digitizing its dry container fleet. With longstanding expertise in connecting the world with Africa, Marguisa is proving that agility and innovation can deliver meaningful impact for shippers.

By digitizing its dry container fleet, with Hoopo’s fleet intelligence solutions, Marguisa is delivering what customers need most: transparency, security, and control across every mile of the supply chain.

“We’re not just moving containers, we’re building a smarter, more reliable, secure, and transparent service experience”, said Andrés Cadenas, Container Liner Service Manager at Marguisa. “Digitizing our dry container fleet allows us to anticipate challenges, create efficiencies, and give our clients the confidence that their cargo is always under control.”

Beyond Tracking: The Shipper Advantage

For BCOs (Beneficial Cargo Owners) and freight forwarders, Marguisa’s digitization strategy shifts logistics management from reactive to proactive. With smart tracking now embedded into the fleet, customers can:

● Always know where cargo is: Real-time updates eliminate blind spots and reduce the need for manual follow-ups, which often lead to delays and errors.

● Stay protected: Automated accurate alerts for unauthorized door openings or shock events help safeguard cargo integrity.

● Move faster: End-to-end visibility reduces delays, simplifies dispute resolution, and helps avoid unnecessary fees.

● Decide smarter: Reliable tracking data enables more accurate operations and empowers better decision-making.

● Advance sustainability goals: Optimized fleet management and reduced inefficiencies contribute to greener logistics practices.

“The industry is setting higher standards for visibility and responsiveness, and Marguisa is not only rising to the challenge but helping to lead the way,” said Jeanne Flavian, the CBO of Hoopo, a leading provider of smart container technology. “We are proud to partner with a company that truly recognizes the power of data-driven services built around the customer’s needs. With this rollout, Marguisa proves that agility beats size. For shippers moving goods in complex trade lanes, it’s no longer about hoping cargo arrives; it’s about knowing.”