Air Freight News

SmartSea and Digital Energy AI announce strategic partnership to offer innovative digital solutions for the maritime industry

Feb 20, 2025

SmartSea, (powered by SITA, the global leader in technology solutions for the air transport industry), and Digital Energy AI have formed a strategic partnership aimed at revolutionising how AI enhances operational efficiency, predictive analytics, and standardisation in the marine and offshore energy sectors.

By integrating AI-driven analytics, real-time monitoring, and predictive maintenance, the partnership will offer innovative solutions that enable shipowners and operators to optimise fuel consumption, lower emissions, and comply with ever-evolving environmental regulations.

“Our partnership with Digital Energy AI marks a significant milestone in our commitment to driving sustainability in the maritime industry,” said Julian Panter, CEO of SmartSea. “By harnessing the power of AI, we can provide shipowners with real-time insights and actionable strategies to improve energy efficiency and reduce operational costs.”

L to R: Julian Panter, CEO, SmartSea and Carsten Sonne-Schmidt, Managing Partner at Digital Energy AI signing partnership agreement

Carsten Sonne-Schmidt, Managing Partner at Digital Energy AI, a leading provider of AI-driven energy optimisation, added: “I am excited about our collaboration with SmartSea. The synergy between our capabilities, footprint, and offerings is genuinely complementary, providing our clients with significantly amplified impact.

Standardisation is the key to unlocking AI’s full potential. By streamlining data management and ensuring interoperability between different systems, this partnership will make AI adoption more impactful and accessible across the offshore industry.”

As the maritime industry faces increasing pressure to adopt greener practices, both companies expect to play a crucial role in delivering scalable and intelligent energy management solutions. By enabling faster decisions, enhancing efficiency, and tackling challenges like data quality, AI can help organisations reduce costs, lower emissions, and achieve scalable solutions.

SmartSea provides a one-stop-shop for maritime technology solutions. Modules in its integrated maritime management platform range from crew management, planned maintenance and insurance to operations and inspections and are designed to elevate maritime operations to the forefront of technology innovation. Drawing from aviation's evolutionary journey, SmartSea will use SITA's expertise to drive innovation, efficiency and sustainability in maritime operations.

Digital Energy AI, one of the first AI companies in the energy industry, has a deep expertise in AI, successfully introducing solutions that optimise operations, predict outcomes, and improve decision-making across the energy value chain.

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