Air Freight News

Position : Global wins Prestigious Logistics Marketing Award

Jul 08, 2024

Position : Global announced it was honored with the TMSA Trailblazer Award at the 2024 TMSA Elevate Conference in New Orleans for its work with RDS Capacity Solutions (RDS).

Through its creative content development, targeted audience engagement, and data-driven insights Position : Global boosted RDS’s social engagement and brand visibility. The data shows a 680% increase in engagements, 904% more impressions and a 1096% spike in engagement metrics. This was achieved with just 78 posts within a relatively short time frame of five months.

“Our primary goal was to establish RDS Capacity Solutions' brand presence and elevate its visibility across social platforms,” says Doug Davila, Vice President, Marketing Strategy, Position : Global. “Through meticulously crafted content and strategic deployment, we exceeded all the client directed objectives.”

TMSA President-Elect Beth Malik presents Doug Davila, VP, Director Marketing Strategy, Position : Global with the TMSA Trailblazer Award

"The TMSA Trailblazer Award Program is designed to showcase the best of the best of marketing and sales initiatives each year in the transportation and logistics," said Jennifer Karpus-Romain, TMSA Executive Director. "Position : Global's partnership with RDS Capacity Solutions was a true success story, creating great growth in brand visibility and engagement."

Winners were selected by a panel of judges comprised of industry professionals who awarded companies and individuals based on their outstanding achievements over the last 18 months.

“At Position : Global, we’re all about staying nimble and adapting to the logistics and marketing landscape,” says Scott Case, Position : Global’s Founder and Chief Storyteller. “Winning the TMSA Trailblazer Award is a testament to our approach and highlights the power of strategic, data-driven marketing in the transportation and logistics industry. It’s a proud moment for our team.”

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