Liao has been driving innovation and growth at Global GSA Group for over 30 years

As Global GSA Group proudly celebrates its 30th anniversary, it is taking the opportunity to recognize the exceptional individuals behind its success — starting with co-founder and Vice President, Kitty Liao.

“Kitty has been the backbone of Global GSA Group since day one,” says Ismail Durmaz, Founder of Global GSA Group. “Her leadership, market knowledge, and forward-thinking mindset continue to be key drivers of our growth. Recognizing her contributions as we mark this milestone is more than deserved — it’s a celebration of the spirit that defines our company.”

Since the founding of Global GSA Group, Kitty Liao has played a critical role in building long-term partnerships with airlines around the world. Today, her mission is more focused and strategic than ever: advising airline partners and Global GSA stations on how to adapt in a rapidly evolving cargo landscape. By closely monitoring market developments across Europe and identifying new trade lanes and gateway opportunities, Kitty ensures that Global GSA Group not only meets but anticipates the needs of the airlines it represents.

“Airlines need proactive partners who understand market shifts and help them stay ahead,” says Kitty Liao. “My role today is about guiding our partners, spotting opportunities, and ensuring we stay agile and innovative every single day.”

Throughout her career — from managing key accounts in the early days to advising on high-level strategy today — Kitty has stayed true to the core values that have defined Global GSA Group: trust, reliability, and customer focus. Her journey perfectly illustrates the company’s belief that long-term success comes from people who are passionate about driving the industry forward.