Air Freight News

LATAM recognized as the Best Airline in Latin America and for Airline Turnaround of the Year

Dec 12, 2024

The airline was named an industry leader at the Business Traveler Awards for its onboard experience and received recognition from CAPA Center for Aviation for its ability to reinvent and transform its business.

LATAM has once again received two prestigious international awards: “Best Airline in Latin America,” a category newly introduced by Business Traveler magazine, and Airline Turnaround of the Year 2024, an annual accolade granted by CAPA Center for Aviation, which highlights the airline's successful reinvention and business transformation.

The Business Traveler Awards, among the most esteemed in the industry, include categories across various sectors. LATAM was honored with this award, determined by the magazine's readers, for its exceptional onboard experience. This recognition reflects the airline’s commitment to continuous evolution through its personalized service and customer recognition program.

“This recognition drives us to continue offering excellent service to our passengers, our top priority. Thanks to the dedication of our team, we will keep innovating to elevate every journey and make each experience unforgettable,” said Paulo Miranda, Vice President of Customers at LATAM Airlines Group.

Additionally, the CAPA Center for Aviation honored LATAM with the “Airline Turnaround of the Year 2024” award. This accolade acknowledges LATAM’s successful management and transformation efforts over recent years, following its emergence from Chapter 11 at the end of 2022. The recognition is backed by LATAM’s strong financial and operational results, an increased number of passengers, fleet modernization, strengthened network, and optimistic future growth projections.

CAPA, established in 1990, is one of the aviation and travel industry’s most trusted market intelligence sources. With a global network of over 8,000 members, CAPA’s team of researchers and analysts spans Europe, North America, Asia, and Australia, offering critical insights into the aviation sector.

Renowned Onboard Experience
LATAM has consistently focused on enhancing the onboard experience for its passengers. Notable initiatives include the “Flavors That Transport” program, featuring dishes by women chefs from the countries LATAM serves, offered on flights exceeding seven hours.

In terms of connectivity, LATAM has introduced free Wi-Fi for LATAM Pass members on domestic and regional flights. Enhancements to aircraft cabins, offering superior comfort and ergonomics, set a new standard in South America.

LATAM also stands out with its onboard entertainment platform, LATAM Play, which provides an unparalleled content library designed to entertain and enhance passenger experiences. With a catalog of over 240 movies, 740 TV shows, and 1,500 music tracks, LATAM Play has been recognized globally as the largest and most exclusive content library in Latin America.

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