Cyprus Airways chooses FLYR to deploy AI-based revenue management solution

FLYR Labs, the travel industry’s leading innovator in decision intelligence and end-to-end revenue optimization, and Cyprus Airways, the flag carrier of Cyprus, today announced a strategic agreement to implement FLYR’s revenue management and data platform, leveraging Artificial Intelligence (AI) technologies to enable Cyprus Airways’ total revenue optimization and forecasting capabilities.

Using FLYR’s AI-based solution, which feeds all available historical, competitive, and ongoing data into deep learning algorithms to determine the optimal pricing strategy, Cyprus Airways will be able to dynamically optimize revenue 24/7, all with an eye on what’s happening in the market in order to generate the most competitive and confident positioning for its guests. Simultaneously, powerful decision intelligence across commercial functions will help Cyprus Airways improve productivity.

To meet customer demand for flexible ancillary offerings, Cyprus Airways will use FLYR’s ancillary revenue management suite to generate and forecast optimal, dynamic selling points for a la carte products such as seat selection, luggage, and fare families doing so at all customer touchpoints.

“We are helping reshape Cyprus Airways into the leading airline of the Mediterranean, for and by the people of Cyprus. In the current hyper-competitive environment, fostering innovation to drive your competitive advantage is an absolute must,” said Paul Sies, CEO of Cyprus Airways. “The FLYR next-generation revenue management systems will enable us to embrace these technological advancements to achieve our growth and revenue targets while at all times offering the best possible fare to our guests.”

As the adoption of AI in the aviation industry grows, digital-first airlines are able to harness the true power of data, moving beyond reliance on historical trends and leading the charge in dynamic pricing and hyper-informed commercial decisions.

“To remain competitive in today’s volatile market, airlines must take advantage of the latest technologies,” said Alex Mans, founder and CEO of FLYR. “Cyprus Airways understands that, and we’re very excited to work with them to deploy powerful revenue optimization and decision-making with our cloud-native, AI-based platform.”